Book Kristina to speak

Kristina spent a decade building data, CRM, and blockchain infrastructure inside LVMH, Dior, Burberry, and the Aura Blockchain Consortium. Everything she presents on stage, she's built or led in-house.

Kristina Bokova spent ten years building data, CRM, and blockchain programmes at LVMH, Dior, Burberry, and Loewe. She was part of the team that launched the Aura Blockchain Consortium — the blockchain platform built by LVMH, Prada Group, Cartier, and OTB.

At LVMH Digital, she led the global roadmap for the group's Clienteling Factory — building data capture infrastructure and scalable clienteling tools across 20+ maisons, working directly with C-suite executives. At Loewe, she developed and rolled out the global CRM app across 5 regions, 45 stores, and 1,000+ users. At Burberry, she implemented the global CRM strategy across EMEIA and managed client experiences for fashion shows across the region.

At the Aura Blockchain Consortium, she led customer journey strategy and the product roadmap for Aura's no-code blockchain platform — the person between the brand teams and the developers.

As Founder of Snsei Advisors, she now builds AI readiness assessments, data maturity audits, and digital transformation roadmaps for luxury brands. She also founded LustrLabs, a fine jewelry label with integrated digital product passports.

She speaks English, French, German, and Bulgarian fluently. She holds an MSc in Luxury Management from EMLYON Business School (Lyon, Lausanne, Shanghai) and a BSc in Business Administration from LMU Munich.

10+
Years in luxury tech
6
Luxury maisons
20+
Brands advised
5
Countries worked in
4
Languages

Career

Snsei Advisors
Founder & Principal Consultant — AI, Blockchain & CRM Strategy 2021 — present
Another Tomorrow
Digital Lead — Digital Product Passport & Traceability Strategy 2025
Paris Society Group
Digital Director — CRM, Clienteling, SEO & SEA Strategy 2024
Aura Blockchain Consortium
Customer Journey & Product Lead — LVMH, Prada, Cartier, OTB 2021 — 2023
LVMH Digital
Global Product Manager — Clienteling & Data Capture 2020 — 2021
Loewe
Global CRM Specialist — 5 regions, 45 stores, 1,000+ users 2018 — 2020
Burberry
Client Engagement Coordinator EMEIA 2016 — 2018
Christian Dior Couture
Client Development — HQ & Harrods 2015 — 2016
LustrLabs
Founder & CEO — Fine Jewelry Brand 2023 — present

The mission

"Most of what gets said on stages about luxury and technology comes from the outside. I spent a decade building it from the inside. That's a different kind of talk."

Speaking topics

Keynotes

  • The Three Waves of Luxury Digital Transformation
  • Digital Product Passports: Beyond Compliance to Competitive Advantage
  • AI in Luxury: What's Real, What's Hype, What's Next
  • Why Luxury's Data Problem Is a People Problem

Corporate Workshops

  • Data Strategy for Luxury Brands
  • Building Cross-Functional Tech Teams in Heritage Organizations
  • CRM & Clienteling: From Fragmented to Connected
  • AI Readiness: What Your Team Actually Needs

Panels & Forums

  • Women in Luxury Tech
  • Career Transitions: From Tech to Luxury
  • The Future of Luxury Retail & Technology
  • Sustainability, Traceability & Consumer Trust

Formats

Conference Keynote

A focused 45-60 minute talk with audience Q&A. Tailored to your event theme and audience level.

45 — 60 min

Corporate Workshop

Interactive half-day or full-day session for your team. Exercises, frameworks, and strategy — not slides.

Half-day or full-day

Panel & Fireside Chat

Moderated conversation on luxury, technology, careers, or women in tech. Available for in-person and virtual events.

30 — 60 min

Past & ideal audiences

Luxury groups & maisons Technology conferences Business schools Women in tech forums Retail & e-commerce events Sustainability summits Corporate off-sites Innovation labs

Let's talk.

For rates, availability, and custom topic requests — please get in touch.

Enquire here